Kick Off!

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I am preparing for the first (3 day)show of my 2009 season. I have an eye on the weather reports ,watching the approaching snowstorm ,willing it not to hit this weekend. Guiltily, I am relieved that the local teams didn't make the Super Bowl and keep party crowds away.Beyond that ...will people simply browse,thankful for inexpensive days of entertainment?Will they purchase?This particular show has always been an indicator as to how well the season will go for the rest of the year.
I feel I must approach this show as I always have, expecting and being prepared for the best
results in sales and meeting new enthusiastic customers.I've increased my effort to adapt to the changing buying trends by:
  • providing interest by doing demonstrations of my mixed media techniques in front of my display, opening up conversation rather than a more passive presence.
  • creating price points ,with in depth inventory in a more moderate price range by the availability of unframed work,cards and even bookmarks. (still all originals!)
  • I'm providing as many possibilities to extend my sales beyond this show by promoting my on line shops.

I'm a little anxious, but hopeful,despite the economic news.I'll report my observations , failures & successes next week.

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